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The Benefits of Rebranding
The Benefits of Rebranding There are many reasons businesses rebrand, from antiquated logos to changes in strategy. Or maybe the current brand identity was never right in the first place. Yes, there is a cost to rebranding in terms of time and funds, but have you...
Good Design is Good Business
The Power of Good Design In 1973 at a University of Pennsylvania lecture Thomas Watson, Jr., chief executive of IBM declared that "good design is good business". IBM was one of the first companies to understand and use the power of design. It took time, but now design...
5 Ways to Improve Your Site’s ROI
5 Ways to Improve your Site's ROI As you know websites are very important to businesses and like most aspects of business, a good site is always improving. Below are 5 improvements that can be made to your site to increase ROI for your business.1. Clarify Your...
Do You Yoast?
Top 3 Benefits of Yoast SEO Increase visitors from Google and Bing Increase reader engagement Social media visitor attraction Yes, it is Yoast, not Toast. Yoast is a free and subscription-based SEO plugin for WordPress based websites. This plugin will help get your...